Producer responsibility
Axfood: ”We will get more packaging that can be recycled”
Axfood is one of Sweden's largest players in the grocery trade and for them, according to Åsa Domeij, sustainability manager at Axfood, there was no doubt that it was precisely NPA, which they would join.– NPA is a large, strong and, not least, serious actor who really wants to work with circularity seriously. It is our hope that NPA will become a leading force in material recycling and an important player against politics. They can also be a leading force and keep track of what is happening in other countries and learn from it.
What are your thoughts on the new regulation, what do you think it will lead to?
– We will get more packaging that can be recycled. In addition, I think we will get better at source sorting both in households and in our stores. The new legislation will also act as an incentive to reduce food waste so that we reach our target of halving it by 2025.
What concrete help do you at Axfood hope to get from NPA?
– We have raised an issue that we need to receive information on a detailed level about all the changes that are taking place, with Svensk Dagligvaruhandel, which is one of NPA’s owners. Therefore, we are currently planning seminars and webinars for the industry and hope to implement them together with the NPA.
This article is part of NPA Magasin
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Why is it so important that each packaging material can be source‑separated and recycled in clean material streams?
The answer is that, for packaging to be considered suitable for high-quality material recycling, the materials must be easy to separate. Materials should not be mixed or contaminated by other material types and should preferably be made from mono-materials. Watch the film to learn what to consider when designing packaging for maximum material recycling.
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